CC Kleszczewscy
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Branding and websites

A brand and website that speak the same language.

We combine strategy, visual identity and technology into one coherent system — from the first brand decisions to the finished website and its continued development.

WEB

Project scope

Visual identity01
Websites02
E-commerce03
Online presence04

When a coherent brand system is needed

A brand and website should make the business easier to understand, not create more questions.

A strong project organises the offer, guides people to the right information and gives the team practical rules for keeping communication consistent.

01

Materials look like they belong to different companies

The logo, colours, presentations, documents and online communication do not form one recognisable language.

02

The website no longer reflects the offer

The services or audience have changed while the website still represents an earlier stage of the business.

03

Difficult navigation and mobile use

Important information is hard to find and using the website on a phone requires too much effort.

04

A new service or market

Growth requires clear positioning, content and a set of materials the company can use consistently.

What a coherent project creates

  • Clear positioning and offer hierarchy
  • A recognisable visual language
  • A fast, convenient website on every screen
  • Practical rules for future communication
CC

Branding and websites

We do not just create websites. We build a consistent brand presence.

From the first brand decisions through the finished website and company materials to future development, we design every element as one coherent system.

Visual identity

We create a recognisable brand language and clear rules for applying it consistently.

  • Brand strategy
  • Naming
  • Logo and variants
  • Colour and typography
  • Key visual
  • Brandbook
01

Websites

We design fast, clear websites aligned with business goals and customer needs.

  • Information architecture
  • UX/UI
  • Wireframes
  • Desktop and mobile
  • Multilingual websites
  • WordPress and Next.js
02

E-commerce

We build sales solutions that combine a smooth customer experience with simple day-to-day management.

  • Online stores
  • Product catalogues
  • Portals and platforms
  • Purchase journeys
  • Payment integrations
  • Feature development
03

Online presence

We handle technical visibility, analytics and the stable maintenance of the finished website.

  • Technical SEO
  • Search Console
  • Analytics and Tag Manager
  • Google Business Profile
  • Domain, hosting and SSL
  • Maintenance and development
04

How the brand and website take shape

From content and visual direction to an implementation designed to evolve.

The scope can cover a complete brand system or a specific element. In both cases, we begin with the audience, objectives and information that needs to be organised.

01

Discovery and content

We review the offer, audience, competition, business objectives and materials already in use.

02

Architecture and direction

We organise messages, page structure and visual direction before moving into final design.

03

Design and prototype

We create key views, a component system and the variants required across devices and applications.

04

Implementation and launch

We build and test performance, accessibility, forms and technical SEO, then prepare the release.

Consistency does not mean monotony. It means every element contributes to the same brand.

After launch, we can support maintenance, new sections and the continued development of communication materials.

Discuss your brand and website

FAQ — Branding and Web

Common questions about brands and websites.

About the project process, existing visual identity, required materials and continued website development.

How does a project move from brand to finished website?

We begin with the company’s objectives, audience and communication needs. We then organise the content structure, visual direction and website features. Once approved, we move into design and implementation.

Can we order a website without creating a new logo?

Yes. We can work with an existing visual identity. At the outset, we assess which elements are ready to use and what may need organising or extending for the website.

Do you create multilingual and mobile-friendly websites?

Yes. We design responsive views for desktop and mobile devices and can prepare the structure for several language versions.

What materials do you need from the client?

We begin by collecting the available logo files, copy, images, service information and audience details. If anything is missing, we define what needs to be prepared and in what order.

What happens after the website launches?

Depending on the agreed scope, we can provide maintenance, analytics, technical SEO and continued development of the website’s content and features.

Contact

Let’s talk about what your company needs.

You do not need a finished specification. Tell us about your current situation, a problem or an idea — together we will define the best way forward.

Office: ul. Czesława Miłosza 22, 68-300 Lubsko

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How do we start working together?

01

A short conversation

We learn about the company, the current situation and the main objective.

02

Needs analysis

We organise the requirements and assess the available solutions.

03

A clear way forward

We present a concrete proposal for the next steps.

04

Implementation

We launch the solution, transfer knowledge and agree on ongoing support.

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